Metric + Maker

Ambitious, partnership-driven property development.

Carefully selected sites, creative design, disciplined delivery.

We partner with landowners, investors, and local authorities to create exceptional homes and places that people can be proud of.

01 — Track record

The numbers behind the name.

Prior to founding Metric + Maker, our co-founders delivered thousands of homes, managed over a billion pounds of investment capital for leading residential investors and developers across London and the South East.

5,000 +
homes
Across private-for-sale and affordable tenure
£1bn +
capital
Investment capital managed
60 +
yrs combined
Co-founder experience across the development lifecycle
02 — What we do

End-to-end. From first site visit to last handover.

We work independently and in joint venture — acquiring sites, driving planning-led value creation, managing design, and seeing projects through to delivery.

— 01

Development + Construction

Design, planning, and delivery of residential and mixed-use schemes — with a focus on well-located sites where active management creates lasting value.

— 02

Joint Ventures + Partnerships

Working with landowners, investors, and LAs in flexible JV and development management arrangements — unlocking overlooked sites and delivering complex, policy-led schemes.

— 03

Land + Site Acquisition

Targeting sites with planning potential, repositioning opportunities, or development upside — with a specialism in sensitive sites with complex planning histories.

— 04

Asset Management + Optimisation

Maximising opportunities to create commercially robust and carefully made schemes that stand the test of time for owners.

03 — Our approach

Metric + Maker developments are robust, creative, and site-sensitive. Here's what that looks like in practice.

Priory Park Gardens, Hitchin.

A former Carmelite friary site that has been home to kitchen gardens, a hospital, an office campus — and now, 700 years on, one of Hertfordshire's most considered new residential addresses.

Set in 30 acres of parkland two minutes from Hitchin town centre, 30 minutes from London and 35 minutes from Cambridge.

A complex, historically sensitive site that needed careful handling — and a JV structure that gave both partners the clarity to move decisively.

Location
Hitchin, Hertfordshire
Setting
30 acres of mature parkland
Tenure
1–4 bedroom apartments and houses
Status
Pre-launch
04 — Opportunities

What we're looking for.

We're active partners. If you have a site, a scheme, or a conversation worth having, we want to hear from you.

Residential and mixed-use development sites

Land with planning potential — allocated, unallocated, or with a complex planning history

Joint venture and partnership opportunities where a hands-on, design-led approach adds value

Off-market transactions and early-stage conversations

Schemes where quality, setting, and long-term placemaking matter

Affordable housing delivery and local authority partnerships

05 — Our people

Four founders. One tight-knit, commercially minded team.

Experts and innovators with a background in delivering for leading developers, private investors, and JV partnerships. We founded Metric + Maker to stay close to the work, and to create places where people and communities can thrive.

Partnerships +
Land Acquisition

Bradley Goding

Brad leads site sourcing, landowner relationships, and partnership structuring — with 18+ years identifying and securing development opportunities across sites totalling over 1,700 homes and £1.1bn GDV. An entrepreneurial, people-first operator, he brings energy and big-picture thinking to every partnership.

Investments +
Asset Management

Matthew Tucker

Matt leads investment strategy, development finance, and new business. He has 18+ years' experience advising investment partners on behalf of JLL, WSP and others across multiple real estate sectors, on deals ranging from £10m to £1.4bn GDV. His focus is on maximising opportunities and managing risk.

Commercial
Operations

James Hutchins

James leads commercial operations, cost management, and delivery — with 16+ years spent doing the work that makes complex projects actually happen. He's overseen more than £650m in build cost value and helped bring over 2,000 homes to life, bringing the rigour and focus that keeps ambitious projects on programme, on budget, and on brief.

Design +
Planning

Sam Roberts

Sam leads design strategy and planning with 16+ years spent helping ambitious projects find their shape. He's guided more than 2,200 homes from first idea to final completion — with a combined build cost exceeding £700m. Experienced in joint venture partnerships, he has a knack for bringing the right people together and turning complex briefs into built reality.

06 — Network & partners

Built on long-term partnerships.

We work with a trusted network of architects, planners, designers, and contractors — people we've planned with, built with, and problem-solved with over the last two decades.

HTA Design
Planit
Youth
Opstead
WSP
Mason Navarro Pledge
RBA Acoustics
Cooper Homewood
07 — Contact

Interested in working with us? Let's talk.

We welcome introductions from landowners, investors, and public sector partners at all stages — whether you have an initial idea worth exploring or a site ready to move on.